A modern classic cycling jersey designed for EOTRCC, the honorary cycling club of End of the Road Festival.
A Grand Tour
The jerseys were designed in two complimentary, contrasting colour schemes and available in limited numbers over the 2022 festival weekend. Due to very high demand, they sold out faster than a grand tour sprint finish!
The epic, on-location cycling photography is courtesy of Simon Taffe, End of the Road's director and curator.
Special thanks to Simon, Benny and the EOTR merch team for making the project happen.
On location photography courtesy of Simon Taffe.
Chest panel illustration developed from an original work by KW.
Design & direction by Process Play.
End of the Road

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