Process Play was commissioned to create a new identity and visual direction for Leeds Architecture Awards – building on their high-profile heritage whilst celebrating the dynamic future of the city’s built environment.
Iconic & Memorable
The new LAA logo is designed to be iconic and memorable – echoing architectural practice with its rhythm, structure and tension. The precise and angular forms combine to create a logo that is confident and timeless – befitting the prestigious awards ceremony.

Architectural Excellence
Leeds Architecture Awards (LAA) relaunches in 2023 as a collaboration between Leeds Civic Trust, Leeds Society of Architects, Leeds City Council and RIBA (Royal Institute of British Architects). The awards celebrate excellence in architectural design across the metropolitan borough of Leeds.

Prestige & Positivity
LAA has been championing excellence and innovation in the city’s built environment since 1987. It was Process Play’s task to build on this prestige, providing a new identity and modern visual language that could embody the highest values of successful architecture and the positive social impact that it has on people’s lives.

The Ceremony
The sold out 2023 ceremony will be held at The Howard Assembly Room on New Briggate, Leeds on 01/11/23 – welcoming architectural, design and built environment professionals from all around the city and wider Leeds area.

A Structured Approach
The ‘wire-frame’ graphic version of the logo adds a playfullness and versatilily to the wider visual language. The typographic direction carries through the architectural and structural themes – alongside the 2023 colour set which serves as a visual meeting point between sustainability, celebration and prestige.

Process Play also designed the identity for Leeds Society of Architects, one of the collaborative partners behind the relaunch of Leeds Architecture Awards. View this design project HERE

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